Senior Graphic Designer — Gemmy Industries
Packaging artwork, production templates, product graphics, launch assets, brand consistency, print specifications, and high-volume creative production.
Eric Bettis Portfolio
Senior Multidisciplinary Designer
Packaging • Environmental Graphics • Web Design • Creative Production
24+ years of experience delivering production-ready creative across retail packaging, environmental graphics, experiential marketing, websites, branding systems, and campaign design for global brands, nonprofits, retailers, and service organizations.
Creative range
Packaging + Environmental + Web + ProductionBuilt for senior-level creative roles.Featured Work
Packaging, environmental graphics, web, and campaign work built for real-world production.
A curated selection of senior-level design work across licensed retail packaging, large-format experiential graphics, nonprofit digital systems, and campaign creative.
Packaging & Retail
Star Wars Holiday Packaging
Licensed consumer product packaging with dielines, retail presentation, production specifications, and print-ready execution.
Packaging & Retail
Paw Patrol Inflatable Packaging
Retail packaging system combining character art, product visibility, callouts, and technical production layout.
Packaging & Retail
Harry Potter Packaging
Licensed seasonal packaging with structured dielines, brand assets, product visibility, retail callouts, and production-ready layout.
Packaging & Retail
Hello Kitty Holiday Packaging
Licensed holiday packaging layout with retail-facing design, dieline structure, production notes, and branded visual direction.
Packaging & Retail
Grinch Holiday Packaging
Licensed retail packaging with strong shelf presence, structured dielines, product window placement, and production specifications.
Packaging & Retail
Alcon Global Packaging
International packaging and label production work supporting regulated product presentation and print-ready packaging standards.
Environmental & Experiential
Autodesk Event Graphics
Large-format event graphics and branded visual panels created for trade show and environmental display applications.
Environmental & Experiential
Comic-Con Environmental Graphics
Entertainment-focused environmental graphics package with large-format panels, cinematic visuals, and production documentation.
Environmental & Experiential
ACCEL Event Environment
Wayfinding and event environment visuals showing branded spatial design, signage direction, and environmental planning.
Environmental & Experiential
Cyber Center Exhibit
Environmental graphics and exhibit presentation system designed for a technology-focused branded event experience.
Environmental & Experiential
Air Force Association Exhibit
Exhibit and environmental graphics supporting a branded booth experience with large-scale visual storytelling.
Web & Digital
CCRC Website Redesign
Community-focused website design and digital presence supporting nonprofit outreach, resource access, and public engagement.
Additional Projects
More brand, campaign, retail, and community design work.
WAG Website Development
Nonprofit website design with donation-focused messaging, structured navigation, and mission-driven digital presentation.
Family Matters Campaign
Community event campaign creative with speaker promotion, registration messaging, sponsor visibility, and public outreach.
Stop The Violence Youth Summit
High-impact event flyer and campaign visual system for a youth-focused community initiative.
Sally Beauty Retail Display System
Retail display and merchandising presentation for in-store beauty product promotion.
Brand Xcelerator Identity
Logo and brand identity exploration for a business development and launch-ready brand system.
BrandForgeOS Digital Concept
Future-facing digital brand concept exploring creative technology, automation, and visual identity.
About
Design experience with production discipline and technical range.
I’m a Senior Graphic & Web Designer with 24+ years of experience creating print, packaging, branding, digital, and web solutions for consumer brands, nonprofits, retailers, churches, agencies, and service-based businesses.
My background blends hands-on visual design with production accuracy, vendor-ready file preparation, WordPress development, marketing collateral, and AI-assisted creative workflows. I’m strongest where creative execution, technical problem-solving, and deadline reliability all matter.
Capabilities
Creative, production, web, and workflow skills.
Design
Graphic Design, Packaging Design, Brand Systems, Layout, Typography, Marketing Collateral, Apparel Graphics
Production
Prepress, Print-Ready Files, Dielines, Templates, Image Retouching, Vendor File Prep, Quality Control
Web
WordPress, Elementor, WooCommerce, HTML/CSS, Landing Pages, Website Maintenance, Hosting Support
Tools
Photoshop, Illustrator, InDesign, Acrobat, Figma, Final Cut Pro, PowerPoint, AI Creative Tools
Experience
Senior-level creative experience across brands, production, packaging, and digital systems.
Creative & Technology Director — Community Care Resource Council
Branding, campaign design, WordPress support, event marketing, landing pages, automation, and AI-assisted creative systems for community initiatives.
Creative Director & Web Developer — Graphic Lion Media / GLM Services
Branding, websites, hosting support, print production, apparel graphics, marketing collateral, client support, and creative business operations.
Production & Packaging Design — Alcon, Sally Beauty, CUNA Mutual, PlaneArt
Packaging systems, production design, brand conversion, collateral recreation, retail signage, proofreading, image enhancement, and print-ready file execution.
Associate Creative / Jr. Director — FreemanXP
Brand and environmental graphics for conventions, exhibits, campaigns, and large-scale event experiences for global brands.
Contact
Let’s connect about senior creative opportunities.
Based in the DFW area and open to remote, hybrid, and strong-fit local roles in graphic design, web design, packaging, production, brand systems, and creative operations.